Social media marketing refers to the process of gaining traffic or attention through social media sites. Social media itself is a catch-all term for sites that may provide radically different social actions. For instance, Twitter is a social site designed to let people share short messages or “updates” with others. Facebook, in contrast is a full-blown social networking site that allows for sharing updates, photos, joining events and a variety of other activities. Social media can also help build links that in turn support SEO efforts.
With over 1 billion users on Facebook (600 million of which are mobile users), and over 500 million on Twitter, having a strong social presence has become more important than ever. Social media means building relationships while building your business. It’s an opportunity to increase branding and exposure while also increasing engagement with loyal and potential customers alike.
A properly crafted social strategy provides unique opportunities for branding, engagement, and company culture. “Word of mouth” doesn’t just mean offline communication anymore. Your presence online is just as important to potential customers as having a loyal following in your local area. Strategically integrating social with other search and advertising campaigns can build that presence, and that following.
What makes us different
It is not enough to just manage your social media! We are going to show you how to monetize the following you are working so hard to build. Our social S.T.E.A.M strategy that combines what we know of building engaged following and combines it with Facebook ads to first test your market and then let you know based on the data collected who are the best people to spend advertising money promoting your product or service to. A large following is nothing more than a trophy if you are not able to capitalize on the interest they have shown you.
Schedule - Track - Engage - Advertise - Monetize
Do you need social media but are too busy to handle it yourself? Allow us to help!
Included in our Social Content Service
Each customer would receive their own customer control panel where you can monitor your feed personally. The content that we write will be made up of core sales messages about your business including testimonials (if supplied) as well as hints, tips, facts and trivia about the industry that you’re in or the products and services that you’re selling. We write the content based on a Business Profiler that you will be asked to fill out, and the information on your website. Take a look behind the curtain and review the content that has been prepared before it is published, you can edit, reschedule or delete any prepared content. You can also get involved by scheduling in additional content, such as short-lived promotions or new product/service launches. Log in and explore before you commit.
Our Marketing Solutions will help with:
- Posting quality content relevant to your audience
- Profile creation and optimization
- Campaign strategy
- Building a following
- Encouraging happy customers to post good reviews
More about the Control Panel
Announcing our new FREE social media dashboard visit the link above and create your own free account now and manage all your social media at once from the same place!
Scheduler: Here you can create, edit, reschedule and delete content. There’s no limit to the amount of content you can schedule – you could start scheduling content ready for Christmas if you wanted!
Statistics: This allows you to monitor your social media campaign. In this area, you can see all sorts of information such as number of clicks to the website, most successful posts, best time of day and much more.
Visual Composer: This is a fantastic tool where you can create professional looking images, with no design experience! Simply select a template, upload an image, and add some text!
Content Research Tool: This is where you can keep up with the latest news. Add your favourite RSS Feeds, build your own using Google search terms, or see what’s trending on YouTube and BuzzFeed. When you see an article you want to use, simply select the schedule option, choose when you want it to go out and write a post to go with it. This allows you to be seen as an authority in your industry, always keeping up with the latest news and sparking discussion from your followers and fans.
Social Streams: From this area you can monitor the latest activity on your social media pages. Easily see comments that people have made on your posts, and make sure you respond in a timely manner!